Technology is seamlessly integrated into our daily routines—from smartphone alarms and WhatsApp chats to news apps, Instagram feeds, YouTube videos, emails, calendars, smart thermostats, and TVs. Virtually everything is controlled from our mobile devices. As experts covering the annual IFA in Berlin—the world's leading consumer electronics trade show—and drawing from DSM's global innovations across industries, we've highlighted the key technology trends set to define 2018.
Mobile and Contactless Payments: The New Standard
Contactless payments via bank cards and smartphones have already gained widespread adoption. In 2018, this trend accelerates with enhanced usability and security. Mobile payments are poised to become the norm, delivering a reliable future of frictionless transactions.
Drones
Drones remain a thrilling frontier in consumer electronics. Having matured over recent years with broad appeal, they're advancing in design, size, and functionality—poised to become must-have gadgets for enthusiasts everywhere.
Smart TVs & Audio
Smart TVs are now household staples, but 2018 innovations center on superior design and visuals. Screens deliver sharper, more vivid imagery; displays grow larger, ultra-thin, and flexible, seamlessly integrating into walls. Expect premium hi-fi audio, 360-degree cameras, voice-activated media controls, and fully connected smart homes.
Smartphones
Flagship smartphones are evolving rapidly—faster, smarter, with AI enhancements and versatile features like bendable displays. Consumers increasingly choose SIM-only subscriptions, paying solely for network access without bundled device financing. This flexibility avoids long-term ties, while AI integration makes devices even more intuitive companions.
Health & Fitness Trackers
Smart health and fitness wearables, boasting pedometers, calorie counters, heart rate monitors, blood pressure sensors, and beyond, continue surging in popularity. 2018 models offer pinpoint accuracy at more accessible prices, empowering broader adoption of proactive wellness tracking.