As experienced WordPress developers, we've previously covered adding the Facebook Like button to boost post sharing. Facebook's newer Send button takes it further, letting users share your blog posts directly with specific friends—even those not on Facebook—or to Facebook groups. It's like a supercharged email with social proof: each send counts as a Like and ensures targeted exposure, cutting through crowded news feeds.
Note: Facebook may not always pull the correct thumbnail or title. To fix this reliably, implement Facebook Open Graph meta data in your WordPress setup.
Ready to implement? Open your theme's single.php file (or loop.php in some themes) and add this code inside the loop:
<fb:send href="" font="">
This works, but pairs best with the Like button for full social impact. Use this combined version instead:
<fb:like href="" show_faces="true" width="450" send="true">
Note: It requires the XFBML version, not iFrame. Paste the code, save, and test—you'll see it live, just like on our posts.
Customize further with these proven parameters:
show_faces="true" – Displays friends' profile photos below the button.
layout="box_count" – Shows a compact button with share count only.
colorscheme="dark" – Applies a dark theme for better contrast.
action="recommend" – Changes text from "Like" to "Recommend".
We've seen the Send button drive meaningful engagement in real campaigns. For ongoing tips on social tools and growth strategies, subscribe to our newsletter.
