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Expert Guide: Add Color Blocks to Instagram Stories + Pro Customization Tips

Instagram Stories launched in 2016 to rival Snapchat and have since evolved with powerful features for eye-catching content. Among countless stories, the ones with vibrant colors, stickers, and effects truly shine. Many creators leverage Instagram's built-in tools for this, but one standout technique—a solid color block background—is often overlooked.

As seasoned social media experts with years of hands-on experience optimizing Instagram content, we've mastered these tricks to help your stories pop. Here's how, step by step.

How to Add a Color Block to Your Instagram Story

You can apply a background color in Type mode or standard mode. Follow these proven steps:

Step 1: Open the Instagram app on your phone.

Step 2: Tap the Story icon (upper left) to enter Story mode. Capture a new photo or upload from your gallery.

Expert Guide: Add Color Blocks to Instagram Stories + Pro Customization Tips

Step 3: Tap the pen tool (top right). Select a color from the bottom palette.

Expert Guide: Add Color Blocks to Instagram Stories + Pro Customization TipsExpert Guide: Add Color Blocks to Instagram Stories + Pro Customization Tips

Step 4: Press and hold anywhere on the image until the color fills the screen. You've got your solid background!

Expert Guide: Add Color Blocks to Instagram Stories + Pro Customization Tips

Step 5: Tap Done, then add text, stickers, or elements with the Text tool.

Expert Guide: Add Color Blocks to Instagram Stories + Pro Customization Tips

Want to tease an image underneath? Try a transparent effect next.

Create a Cool Transparent Effect in Your Story

For a glossy, semi-transparent overlay on photos:

Step 1: Enter Story mode and capture/upload a photo.

Step 2: Select the pen tool and switch to the second pen option.

Expert Guide: Add Color Blocks to Instagram Stories + Pro Customization Tips

Step 3: Pick a color from the bottom panel. Press and hold on the image to apply a translucent layer across the screen.

Expert Guide: Add Color Blocks to Instagram Stories + Pro Customization Tips

Step 4: Tap Done and customize further.

Expert Guide: Add Color Blocks to Instagram Stories + Pro Customization Tips

Reveal a Background Image with the Eraser Trick

Reverse the color block: Cover with color/transparency, then erase to reveal parts of the photo—perfect for teasers.

Step 1: Apply a color block or translucent layer as above.

Expert Guide: Add Color Blocks to Instagram Stories + Pro Customization Tips

Step 2: Tap the eraser icon. Swipe to erase and expose the underlying image.

Expert Guide: Add Color Blocks to Instagram Stories + Pro Customization Tips

Step 3: Tap Done.

Customize Text Backgrounds in Stories

Instagram's five fonts—Typewriter, Strong, Classic, Modern, Neon—offer varying background options (Modern and Neon excluded).

Typewriter Font Background

Step 1: In a story, tap the Text icon.

Expert Guide: Add Color Blocks to Instagram Stories + Pro Customization Tips

Step 2: Enter text, tap the font name, select Typewriter.

Expert Guide: Add Color Blocks to Instagram Stories + Pro Customization Tips

Step 3: Change text color via bottom palette. For background, tap the sparkling A icon (top left) and pick a color.

Expert Guide: Add Color Blocks to Instagram Stories + Pro Customization Tips

Step 4: Tap Done.

Strong Font Background

Step 1: Add text, select Strong style.

Step 2: Tap sparkling A icon (upper left), choose background color.

Expert Guide: Add Color Blocks to Instagram Stories + Pro Customization Tips

Classic Font Background

Select Classic font, tap sparkling A for color. Tap again for translucent mode—experiment for the perfect look.

Expert Guide: Add Color Blocks to Instagram Stories + Pro Customization Tips

Customize Question Sticker Background

Boost engagement with question stickers—change their background easily.

Step 1: In Story mode, tap sticker icon, select Questions.

Expert Guide: Add Color Blocks to Instagram Stories + Pro Customization TipsExpert Guide: Add Color Blocks to Instagram Stories + Pro Customization Tips

Step 2: Tap the sticker; select background color from bottom palette.

Expert Guide: Add Color Blocks to Instagram Stories + Pro Customization Tips

Hashtag Sticker Background Hack

For more flexibility than the sticker, use text:

Step 1: Tap Text icon.

Expert Guide: Add Color Blocks to Instagram Stories + Pro Customization Tips

Step 2: Type #yourhashtag. Customize color and style freely.

Expert Guide: Add Color Blocks to Instagram Stories + Pro Customization Tips

Color It Up!

These techniques, drawn from real-world Instagram campaigns, elevate your stories from ordinary to unforgettable. From covers to updates, get creative with colors.

Found this helpful? Share your results or request more Instagram tips in the comments.

Expert Guide: Add Color Blocks to Instagram Stories + Pro Customization Tips